Does Sephora Price Match (What You Should Know!)

Sephora has been a leading beauty retailer for 50 years. There are thousands of Sephora stores across 34 countries, serving millions of customers every day. Sephora now carries more than 300 brands, including hair and makeup.

Sephora is the first stop for beauty products. However, you need to be aware of whether Sephora appears too good to true. Is it really worth the price? Find out if Sephora offers price matching

Does Sephora Price Match?

Sephora doesn’t have a price match policy. Sephora does price match with five retailers: Bloomingdales and Neiman Marcus as well as Saks Fifth Avenue and Barneys.

To stand out in the competitive beauty retailing market, they do offer competitive pricing. Sephora offers affordable prices on its products, and promotes sales through its marketing channels.

Sephora will price its products without considering competitor promotions. Sephora won’t integrate price matching in its strategy for at least the near future.

Sephora Price Match: Who?

Sephora stated that they don’t have a price match guarantee. Sephora does not participate in price adjustment. This means that you are paying for the product you get. Sephora price matches with five industry competitors.

These retailers include:

  • Saks Fifth Avenue
  • Nordstrom
  • Bloomingdale’s
  • Neiman Marcus
  • Barneys

Sephora price matches with these retailers so it is safe to assume that Sephora will always have the lowest prices among them. It’s not exactly.

Sephora will price match these retailers for regularly priced items, but only for regular-priced items. Sephora will not adjust its prices for sales, discounts or promotions. It’s a good idea to always be looking for better deals.

Sephora, although it is not stated explicitly, does sometimes price match direct beauty product retailers like:

  • Ulta
  • Macy’s

These retailers are worth looking at. You can compare their prices with Sephora’s to find a better deal.

Sephora will likely keep its prices comparable to Macy’s and Ulta, even though Ulta does not match prices. The prices will be similar overall. It will all depend on how frequently you search for these sales outlets.

Sephora: How can you save?

Although they don’t price match every time, there are still ways to make your Sephora shopping experience a little more expensive.

Sephora prices match in-store and online, with the exception of online orders that use discount codes. These tips will be useful wherever you are looking for something special on Sephora.

Be a Beauty Insider

Applying for the Sephora Beauty Insider program is the best way to make Sephora regulars a worthwhile investment of your time and money. You get benefits, but it’s free!

Each Sephora purchase made under a Beauty Insider Account earns you points that can be used to save some money. 500 points can earn you $10 off your online and offline purchases.

Price Protection

Some credit card companies offer price protection as a benefit. Price Protection is quite simple. If you buy an item whose price drops within a short time, Price Protection will help you get the lowest price. Although the length of the Price Protection claim will vary from one company to the next, if you play your card right, you can get some of your money back.

Keep an eye out for sales

Every day, new beauty products are created in the factory. Sephora holds regular sales to keep the business afloat and customers buying. You might find the best deals and price drops on the Sales and Beauty Offers pages.


Sephora price matches with a few retailers but it doesn’t always choose the lowest price in a market environment. Sephora is a top beauty product retailer.

Sephora might not feel the need for price matching due to its loyal customer base, accessibility and decent pricing. It is a good idea to compare prices across different platforms in order to save a few dollars per month.

Are you curious about price matching at other retailers? These articles will help you find out:

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  • Is Kohl’s price comparable to Amazon? Everything You Need to Know
  • Amazon Price Matches Home Depot? Everything You Need to Know.
  • Is Lowe’s price comparable to Amazon? Everything You Need to Know …)

Do you have any questions about Sephora or its policies? Let’s start a conversation by leaving a comment below!

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I have always been a shopaholic. A lot of times my questions went unanswered when it came to retail questions, so I started Talk Radio News. - Caitlyn Johnson

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