Amazon Reseller Program (how It Works, Is It Profitable, Fees + More)

There are different ways to make money through Amazon, not necessarily working in the warehouses.

If you want to start making money from Amazon, you’re in the right place! With this guide, you’ll discover all about the Amazon Affiliate Program and how you can start recharging on the side.

Amazon Reseller Program In 2022

The Seller Central program gives individuals and businesses the opportunity to sell their goods directly on Amazon. Amazon charges fees to the seller and then takes a percentage of the sale amount (30 percent as of March 2015). You can create a listing on Amazon in just a few minutes.

To find out what difference the seller account style has on your profit and to learn how to find your own Amazon store settings, keep reading!

What Is An Amazon Reseller?

A reseller is someone who buys items from large companies in large quantities and then resells them to Amazon.

The most important fact is that if you’re a reseller at Amazon, you don’t have creative rights to the products you sell.

This is why I think that the old fashion approach to building businesses is still very relevant. Companies need to focus on building the product and then find partners who can help take what they built and build it from there.

Is The Amazon Reseller Program Profitable?

With the growth of competition among Amazon sellers, there are a lot of people who are interested in joining the program in order to obtain profits.

In addition, Amazon’s own product, AmazonBasics (Amazon’s own brand of low-end products), which competes directly with resellers, has been growing in popularity among consumers.

Since Amazon doesn’t limit the number of reselling accounts, people are under a lot of pressure to sell as much as possible.

However, if you want to be at the top of the search results page (SEO) on Google, then you need to ensure that you optimize your website to include keywords.

Additionally, if you work hard and spend money on the right products, you will be able to grow your affiliate marketing business a lot.

Is There A Warranty On Reseller Products?

This means that the warranty on the product that came preinstalled on the computer at purchase, and the warranty that the manufacturer provides, are exactly the same and there’s nothing separate.

However, a seller account that is not linked with a valid company won’t be able to provide warranties.

Amazon has set out to make online shopping as easy as possible. They want to sell your products in the most competitive way possible. So, if your product requires a manufacturer warranty, they want you to bring that warranty to Amazon. If you don’t have a warranty, they’ll match the seller guarantee.

How Do You Register To Sell On Amazon?

When you create a reseller, you need to decide if you want to become a reseller that sells individual items, or a reseller that sells groups of items.

If you sell less than 40 items each month, and you want it to be easy, then you should choose the Individual plan.

This plan is best for those people who just want to start selling online without spending a lot of money on it.

On the other hand the Pro plan costs $40 a month. If you make more sales and use more items, you get more credits and your discount percentage goes up.

A basic plan would be recommended for users who want to access the APIs, sell a few reports and will need to reach out to their users to make sales.

If you pick the wrong plan at the beginning, don’t worry. You can make the changes at any point in time.

What Do You Need To Start Selling On Amazon?

Your ID and banking info (in Amazon’s secure application)

Your PayPal account details, which you’ll need to use in a couple of the forms

A confirmation email from Amazon

Your own Amazon account details, which you will need to use to submit your application and become a member of the Amazon reseller program.

How Do You Start Reselling On Amazon?

The first thing to consider is the fact that you’ll be reselling on Amazon.

And when we’re talking about different types of products, we have to be careful in terms of how they differ. This can be helpful if we want to determine what category the product is going into, or it can be detrimental if we think it’s already too broad.

If you want your product to be competitive with the other products in the same category, you need to price it competitively, but remember to not price so low as to lose out on potential sales.

And it’s also a crucial step in the reselling process because it will help you to stand out from the crowd in the marketplace.

Fortunately, this guide can point you in the right direction, so you can start to create your own Amazon brand identity for your business.

And, you can ask your friends and family for advice (although, sometimes you’ll get the opinion that you know you should do but just can’t really seem to muster up the effort).

How Many Resellers Are On Amazon?

This is why it’s important to look at the big picture. Amazon is a marketplace. And for most third-party sellers, marketplace activity is the bulk of their business.

What products they purchased
What products they didn’t like
What products they bought from another seller

From that data, Amazon can make better suggestions for similar products to them.
So, if you’re a seller of small gadgets in the USA, then the data above will be important to you — for example, if you’re a fan of a particular product because you bought it from a different seller, you may decide to sign up with that seller again.

Amazon tracks more than 350 data points associated with customer accounts.
Those include your user ID, purchase order information, shipping and billing information, order details, and even the number of items previously ordered.
That information is stored not only on your computer, but also in the cloud.
So that when your computer goes off-line, none of that will be lost.

Are There Fees To Selling On Amazon?

This is no surprise because it takes a lot of money and time to run a popular website.

In the U.S., the cost of living is much higher than in India, so the cost of running an Amazon business is much higher.

In the U.S., you also need to pay taxes, whereas in India there are no income taxes on the income Amazon earns.

The fee to sell a contract.

When you decide to sell an item, Amazon automatically collects the amount you are willing to accept to sell your item. Amazon collects this amount, including the fee applied for the transaction.

Professional sellers can set their prices for books, music, and video products.

If your order is priced over $49.99, shipping can range from $3.99 to $14.95. For items priced less than $49.99, your shipping costs will be determined at checkout.

That said, international shipping is an increasingly complex process. You may want to look into using the USPS Priority Mail international option for those international transactions. (You can see which USPS services are currently available by looking at the USPS web site). They can be much cheaper than using DHL or other shipping companies.

A lot of people will use this referral service that will get money from you.

When an item is sold on Amazon, Amazon offers a referral fee to the seller.

Revenues are not shared by merchants who refer shoppers but rather a percentage of the sales price to the merchants.

Furthermore, a referral fee as well as a commission is still required regardless of the type of product or service that has been referred.

When you pay the closing fees, you cannot get a title.

Resellers who want to resell products that have been sold directly from us will pay a $1.80 closing fee, regardless of the closing date.

The customer can only dispute the refund if the refund has been processed by the bank.

You can also sell your products on Amazon at a lower price if you are not willing to sell them at full price.

For example, after the customer is refunded, Amazon refunds you back the amount of the referral fee you paid minus the refund administration fee.

The fee is either $5 or 20% of the applicable referral fee.

For more information on the referral and refund policies, or to apply for a refund, please click below.

It is important to understand that the fees are only some of the fees that Amazon charges. In most cases, there will be additional fees which would be much higher than listed.

If you want to know how long does Amazon refund take, then you can read our post on when to report a refund.


Amazon allows independent merchants to sell on Amazon at a certain price, but for a discounted price.

To be profitable on Amazon, make sure that you have a very clear idea of your niche and the products you’ll be selling.

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About the author

I have always been a shopaholic. A lot of times my questions went unanswered when it came to retail questions, so I started Talk Radio News. - Caitlyn Johnson

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