Is Yoox Legit: An Online Fashion Store 

Fashion today is not as it was decades ago. It has changed massively. In the past, the quality of apparel worn didn’t matter so much. Today, it does. If you wear fake apparel, people will call you out.

So, it’s not a surprise to find people questioning online fashion brands before making a purchase. The reason is not only because they’re spending their hard-earned money. They also want to ensure they’re getting their money’s worth.

Yoox has been around for some decades now, and given how most online fashion brands have disappointed consumers in the past, it’s only logical that most people would question Yoox’s genuineness.

With this in mind, let’s jump right into the main question.

Is Yoox Legit?

Yes, Yoox is an authentic online fashion brand you can trust. They’re legit in every sense of the word. 

Considering the quality of clothing, Yoox has proven over the years that it’s a top brand. But that doesn’t mean every customer would have something good to say about their merchandise. 

Yoox’s apparels are budget-friendly. But as the famous saying goes, “you get what you pay for.” Don’t expect most of the products to last for years. By the way, Yoox didn’t promise their products would last for many years. 

One wise advice for buyers is to conduct proper research on products and compare prices. If you think a specific Yoox product is cheap but not good quality and you’re ready to spend big elsewhere, you’re most welcome to do so. 

Just know certain products may not meet your expectations. It doesn’t only happen with Yoox but other online retail companies. 

Additionally, ensure you’re sure of what you’re buying before splashing the cash.

Continue reading as we discuss more about Yoox.

What Yoox Is

It won’t be a surprise to know that many online shoppers, even fashionistas, don’t know much about Yoox. The company started in 2015, and they’re competing with many top online fashion brands already in the market.

Now, what is Yoox? Yoox is an online fashion retailer headquartered in Milan, and founded by Federico Marchetti. It was created in the year 2000 but merged with Net-a-Porter Group in 2015.

Yoox claims it has a good connection with the finest Italian designers and top designers across the globe. Therefore, it can satisfy the colossal appetite fashion lovers might have.

You’ll find shoes, clothes, bags, and more from thousands of brands on Yoox. And the price point of most of these items is one of the things that set Yoox apart. Their products are budget-friendly.

So, Yoox might be the ideal platform for online shoppers looking to wear the latest designers produced by top Italian designers without breaking the bank. Yoox claims to have good working relationships with these brands, which could be a plus to the customers.

Where Yoox Ships Orders From

Firstly, have in mind that Yoox was founded in Milan, Italy. Yoox’s headquarter is also in Italy.

But then, does Yoox’s headquarter in Italy make shipping to other parts of the world an issue? No, it’s not. Though shipping fees may vary, Yoox still delivers products to different parts of the world.

The company has a warehouse located in Bologna, Italy, and that’s where it ships orders to customers in other countries. Products shipped to customers in the United States will get to the company’s U.S distribution center.

Yoox delivers products to customers across the United States of America from their distribution center in the country.

Do You Register Before Buying From Yoox?

No, you don’t have to, and that’s what sets Yoox apart. Just visit the platform, order and take delivery of the item at the set time.

But please, it would be a good idea to register before buying items on Yoox. Why? By registering, you can access some exclusive features the site has to offer.

Let’s look at each of those features.

#1: My Orders Section: 

Would you like to track your orders and evaluate your shopping on Yoox from time to time? If yes, then sign up for access to this feature.

In the “My Order” section, you’ll find an archive of your previous orders. Click on the order number for access to details on previous purchases and delivery status.

If you initiated any return, you’ll find details of that in the “My Order” section. From there, you can determine the next line of action to take. It’s as simple as that.

#2: Fast Checkout: 

Re-entering credit card details during check out can be hectic. And you have to repeat the process once you mistype the numbers.

Yoox understands how stressful this process can be and has made provision to help customers. But you can only enjoy this solution when you register.

Yoox allows registered customers to save their credit cards and address details on the platform. You can save more than one credit card or home address details, so you don’t have to retype them during checkout.

If you provided more than one credit card detail or address, the one often used or marked as preferred would be what Yoox would consider.

Is it okay to save credit card details on Yoox? Well, the platform claims it has put high-level security measures in place to wade off cyberattacks. But still, customers need to be careful.

If you want to save your credit card details on this platform, don’t save the one that links to your main account. Why? If the worst happens, you won’t be badly hit.

#3: Dream Box: 

You may have dreamed of buying certain items on Yoox but don’t have the financial capacity at that moment in time. What can you do? Just save the items on your Dream Box and keep an eye on them before your next paycheck arrives.

It’s possible to enable and disable notifications on each item on your Dream Box. By doing so, you’ll receive notification on the item’s availability. If only a few of the items are left, you’ll receive notification and take action or make achievable plans to acquire them.

A Handy Tip: Signing up on Yoox allows the platform to match your country to your account. And this, in turn, will enable the platform to serve you better. So, consider registering if you plan on using Yoox long-term. You’ll find it easy when you make returns.

Can You Change Your Location On Yoox Account After Signup?

Yes, you can. You can change your location to another country if you’re no longer in that country.

However, it would be best to contact Yoox support to help with such. And you don’t need to open a new account. Just wait for the support agents to change your location.

Your data would still be intact after the location change. Furthermore, if you have some money in the Yoox account, consider sending them to PayPal. You can return the funds to the Yoox account once the location changes have been completed.

How Long Does Yoox Take To Deliver Orders?

Yoox has a well-structured delivery process, which has been one of the factors that set them apart.

On their official website, you’ll find two shipping packages with varying delivery times and costs.

Standard and express are the two shipping packages. And while delivery time for the standard is 3 to 5 business days, express delivery is 1 to 3 days.

Yoox’s standard delivery cost 5 EUR, while express delivery cost 27 EUR. The company boasts a large warehouse in Bologna, Italy, shipping to their U.S. distribution center and other locations.


Is Yoox legit? Yes, the company is legit. They’re an online fashion store that has been around for decades.

Yoox is headquartered in Milan, Italy, but they have a massive warehouse in Bologna. The company offers designers apparel at reasonable prices. And they have so much reliance on their relationship with top fashion brands in Italy and other parts of the world.

So, Yoox is an online fashion store that runs just like every other e-commerce platform. But there’s nothing wrong if you choose to exercise caution when shopping on the platform. Start small and go big if you find purchasing apparel from them satisfying.

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About the author

I have always been a shopaholic. A lot of times my questions went unanswered when it came to retail questions, so I started Talk Radio News. - Caitlyn Johnson

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