23 Starbucks Statistics, Facts & Trends (full Guide)

Starbucks is celebrating their 50th anniversary in 2021 and since it was started in 1971, Starbucks has become the largest coffee chain in the world with stores in 83 countries.

The Starbucks story begins with a business plan in 1971.
In 1971, Howard Schultz, a businessman who owned one of Seattle’s biggest coffee houses, decided to start a cafe from scratch to compete with Seattle’s other coffee houses.

23 Starbucks Statistics, Facts & Trends In 2022

1. Starbucks was founded in 1971

Starbucks was founded by three friends. They were Jerry Baldwin, Zev Siegl, and Gordon Bowker. They met at the University of San Francisco. Jerry was a teacher, Zev was a teacher, and Gordon was a writer.

When the store was originally founded, it sold coffee beans, tea and spices, and also sold a lot of meat.

2. Former CEO Howard Schultz Led Starbucks To Success

Howard Schultz joined the company in 1982. He believed in a coffee shop and service that was based on Italian style. He also created an atmosphere where employees would get to know customers.

Schultz used the Starbucks name to expand the coffeehouse chain from a single store in Seattle to one with thousands of stores across the United States.

3. Starbucks Built Their Reputation On Quality Coffee

Starbucks has always been the premium coffee chain, and always will be.
The Starbucks(r) name and its logo are trademarks of Starbucks Corporation.
The Starbucks(r) card is a registered trademark
of Starbucks Corporation.
Starbucks does not endorse any of the products of any advertiser.
Any mention of a sponsor or the products or services of a sponsor on this web site
is for informational purposes only.

The coffee served at Starbucks is brewed using the Mastrena espresso machine, made from Swiss-made equipment, and sold by the Clover single-brew coffee maker, a German-made coffee machine.

Starbucks bought the Clover parent company, and now makes their own coffee brewing machines so that they can sell cheaper than everyone else.

As Starbucks coffee and tea products are bought by the consumers, it will be a better quality for the people to have.

4. Starbucks Developed Signature Roasts And Drinks

Starbucks has a unique coffee roasting process using the traditional 3-pound batch for each roast and a special roast blend called Pike Place Roast.

You can’t just get your Starbucks Frappuccino without getting Pumpkin Spice Lattes.

For those who want to try their hand at roasting coffee themselves, Starbucks offers an assortment of specialty coffee grinds and whole bean coffees available for purchase in any of the stores nationwide.

5. Starbucks Stores Are Designed To Be Welcoming

Starbucks’ stores are the social spaces for people to share culture, share history and share stories. Starbucks stores are designed as the Third Place where people can share stories, and sit and relax together.

The large windows and comfortable seating provides a light, airy ambiance, with a mixture of sophistication and home like comfort.

This is an extension of our mission to be more than just a place to eat. We are providing an excellent location to work, study, meet or just hang out with friends.

6. Starbucks Adopted Ethical Practices Early On

When a company like Starbucks puts a value on paying workers a fair wage and giving farmers a fair price for their coffee, they are making a social and environmentally conscious business decision. They are making a business decision that will benefit them in the long run.

7. Starbucks Employs Hundreds Of Thousands Around The World

Starbucks has 349,000 employees in 83 countries as of 2022, if it’s going to be that many.

8. Starbucks Has Stores In Locations Worldwide

Starbucks first opened in Japan in 1996. It opened European stores in 1998 and China in 1999.

Starbucks has a global store count of 33,669 in 133 countries and this trend has increased with the opening of 15,000 stores over the past two years in China.

9. The Highest Concentration Of Starbucks Stores Is In Santa Fe Springs, CA

Santa Fe Springs is very enthusiastic about Starbucks. It probably has one Starbucks for every 29 people.

Santa Fe has more Starbucks than any other area of the world. The city has 561 stores, making it the highest Starbucks concentration in the world.

10. Starbucks Issued Their First IPO In 1992

That first day of trading is a very big deal for any company. It means that someone believes in that company and is willing to invest the money to buy that company’s shares.

In 2016, Starbucks became the first US company to introduce the Corporate Sustainability Bond. The Sustainability Bond is a long-term bond issued by the US Treasury Department.

11. Starbucks Is A Big Earner

Starbucks generated over $23 billion in revenues in 2020 which was actually a decrease from the previous year due to lockdowns and closures.

The coffee chain has been selling coffee for a long time and also has a strong presence in Asia and the Middle East. It also has a lot of customers in Europe and the US.

12. Starbucks Spends More On Health Insurance For Employees Than On Coffee Beans

Starbucks is known to invest in their employees and to provide good wages, and to provide benefits such as healthcare, paid leave, free tuition, and a good work environment.

According to the Bureau of Labor Statistics, Starbucks spends more on healthcare for employees than on coffee beans each year.

But this investment yields great benefits because it gives Starbucks a highly trained and motivated workforce.

13. Starbucks’ Net Worth

The company is profitable as is the company’s market cap.

14. The Starbucks Loyalty Rewards Program Has Over 22 Million Members

Coffee shop chain Starbucks is a very popular coffee shop chain. It has 22.96 million current active members as of 2022.

We’re currently growing at a rate of around 10 million members per year and don’t expect that rate to slow down any time soon. This is a very large number, as the average member only refers to roughly one out of 20 people on the planet, and the 40 million members goal is a challenge for the company.

15. Classics Lead The List Of Best Selling Coffees

Starbucks launched a new seasonal drink, the Pumpkin Cream Cold Brew, on Halloween. There you can find a drink, which is quite delicious.

– You don’t need to have any other drink.

Starbucks has proven that its customers are willing to buy whatever the store sells.
Cold brews are the fastest growing sector of product sales.

16. Starbucks Holiday Drinks Are A Traditional Surprise

Customers always look forward to the Starbucks tradition of being able to enjoy new holiday drinks and food items every year.

In the beginning, you get a new type of drink or food every year. The Pumpkin Spice Latte is one of these items. Every year, the Pumpkin Spice Latte makes its appearance, which is popular all over. The Pumpkin Spice Latte is only on the shelves for a short while. When the Pumpkin Spice Latte is popular, it becomes permanent in the menu.

17. Frappuccino Is A Starbucks Trademark

iced drinks with any combination of coffee, tea, and either lemonade or milk.

This is a bit of a confusing situation, because we thought the Frappuccino was a registered trademark and not a brand.

18. Cold Drinks Account For Half Of All Sales

Starbucks customers usually come in to drink iced coffees and drinks instead of having a nice hot cup of coffee.

iced coffee, cold brew iced coffee, and cold drinks like frappuccinos, refreshing, iced teas, account for 50% of Starbucks sales.

19. Fresh Coffee Is Always Fresh At Starbucks

At Starbucks, your coffee will be freshly brewed and won’t be older than 30 minutes.

Baristas have four pots of coffee brewing at any time (to make sure that there will always be fresh coffee available for customers). There is no rotation of the pots, since the coffee is ground fresh each time.

iced coffee, iced tea, and pastries may include a bit of milk or juice to make them a bit more palatable.

20. Starbucks Is Adding To Their Plant Based Menu

Many of the current menu innovations in Starbucks are designed to better satisfy the customer. Examples of these include the addition of plant-based milks and the replacement of high sodium products with healthier alternatives.

21. Starbucks Is The World’s Largest Coffee Chain

Starbucks, or the International Coffee Organization, is the worlds leading coffee company. They’ve got the biggest market share of coffee sold worldwide, way ahead of the competition.

22. The Siren Logo Is Familiar Worldwide

I was reading a news article about the Starbucks logo and the siren wearing a crown. I think of the logo as a sort of a symbol for the company.

23. Starbucks Made A Sustainability Pledge And Lives Up To It

The company is working to reduce the amount of waste they produce by making sure that each beverage container is recyclable or reusable.

If you want to know more about Coffee, you can see our posts on coffee origins, coffee beans, coffee types, coffee drinks, and coffee drinkers.


Starbucks is a major global company that has applied innovative strategies to become the leading retail coffee store.

You’re right. Doing the right thing is more important than making money. So it’s not really a drain on resources.

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I have always been a shopaholic. A lot of times my questions went unanswered when it came to retail questions, so I started Talk Radio News. - Caitlyn Johnson

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