Tips How to Overcome Imposter Syndrome When Starting Your Own Business

Starting a new business can be a thrilling experience, but it can also be accompanied by feelings of self-doubt and fear of failure. These feelings are often related to “imposter syndrome,”  a psychological phenomenon where individuals doubt their own abilities and fear being exposed as frauds. In this article, we will provide some tips on how to overcome imposter syndrome when starting your own business.

What is Imposter Syndrome?

Imposter syndrome is the idea that you’re not good enough, even though you have evidence that suggests otherwise. People with imposter syndrome may feel like they don’t deserve their success and will often compare themselves to other people in order to validate their achievements. 

The feeling that you are not intelligent enough, not good enough, and not qualified enough for the position you have or for the work you do. It’s a feeling of being a fraud. Imposter syndrome is common in new entrepreneurs who feel like they don’t know what they’re doing and can do better than their peers—this can lead to self-doubt or even self-denial.

Steps to Overcome Imposter Syndrome

  1. Acknowledge your feelings: Acknowledge the feelings of self-doubt and fear of failure, and recognize that these feelings are common and normal.
  2. Get Organized: If you have trouble staying on top of some of the details of your business you may want to try a digital organization tool. A digital organization tool such as a time card calculator can help keep track of tasks, appointments and deadlines.
  3. Recognize your accomplishments: Make a list of your achievements and successes, and remind yourself of them when feelings of self-doubt arise.
  4. Track your invoicing and payment properly. For any business to be successful, accurate expense tracking and timely customer payments require proper invoices and payment tracking via ​​app expense tracker.
  5. Seek support: Surround yourself with supportive people who can encourage and motivate you.
  6. Set achievable goals: Set realistic goals that are challenging but achievable, and track your progress towards these goals.
  7. Celebrate successes: Celebrate your successes, no matter how small, to boost your confidence and motivate you to keep going.
  8. Practice self-care: Take care of yourself by getting enough rest, exercise, and healthy food to maintain a positive mindset.
  9. Keep learning: Continuously learn and improve your skills, knowledge, and expertise to gain confidence and overcome imposter syndrome.

Causes of Imposter Syndrome

The causes of imposter syndrome are many and varied. Here are a few:

  • Fear of failure. You might be afraid that your business won’t succeed, so you feel like an imposter when people praise or promote it.
  • Being in over your head. If the task at hand is too big for you to handle on your own, this can cause feelings of inadequacy and self-doubt–even if everyone else thinks it’s great!
  • Lack of confidence/overwhelmed by responsibilities/lack of preparation.


Imposter syndrome is a common phenomenon that can affect entrepreneurs when starting their own businesses. By acknowledging your feelings, reframing your thinking, recognizing your accomplishments, seeking support, setting achievable goals, celebrating successes, practicing self-care, and continuously learning, you can overcome imposter syndrome and achieve success in your business endeavors. Remember, the journey to success is not a straight line, and it’s okay to experience setbacks and failures along the way. The key is to keep going and to believe in yourself.

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I have always been a shopaholic. A lot of times my questions went unanswered when it came to retail questions, so I started Talk Radio News. - Caitlyn Johnson

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